OVERVIEW
This corporate social media training workshop will train your marketing, public relations, and communications teams to utilize the new media marketing tools of blogs, online videos, photos, podcasts, bulletin boards, social networks and other social media related websites in your online marketing, customer relations, and pr efforts.
Social media has become a rapidly growing marketing tool for the business world. Giovanni Gallucci is a well-respected and well-known social media expert. During the Social Media Workshop you’ll be able to learn his techniques, developed over ten years as an online community developer, search engine programmer and online marketing consultant to help utilize these tools and platforms for yourself. More workshops will be announced soon.
Generate great quality, relevant links
Create new relationships with potential clients
Drive direct and indirect sales
Improve Customer Service
Increase Customer Satisfaction
REAL WORLD EXAMPLES
Learn about how Dell Computers uses twitter to sell computers.
Find out how Zappos.com used social networks to sell over a BILLION dollars in shoes in 2008.
Discover the secrets behind how Comcast uses social media to get big, public wins in customer service.
Session 1: Case Studies
Session 2: SEO 101: The Basics
Session 3: Online Communities: Facebook, LinkedIn, MySpace
Session 4: Twitter
Session 5: Marketing Thru Blogs, Delicious and Digg
Session 6: Audio, Video and Image-based Social Marketing via YouTube & Flickr
Session 7: Bringing It All Together - Making Your Different Social Media Accounts and Profiles Work Together
Session 8: The Social Media Marketer’s Toolbox
Session 9: Measuring Success
See the detailed class schedule here.
“I loved that you gave us so much information in such a short period of time and that you were so excited about what you were doing.”
“Watching Gio actually work in the networks helped me understand how to do it. Also, I loved the insiders tips and back doors. I really liked getting such an indepth tour of all the options so quickly. Since I already knew SEO, this was a great fit for me.”
“Innovative thinking process towards social marketing.”
“The content covered in the workshop was very relevant and helpful. Your efforts to put an education angle on the topics was much appreciated.”
“This was very practical and hands-on. I appreciated that Gio tried to tie in the industries that were represented as he went through the various sites.”
“Thanks Giovanni- I thought your talk was really great- so informative and somehow managed to be entertaining! How do you do it?”
“@giovanni Loved the presentation. Thanks for all the action items! The cogs are already turning...”
“@giovanni mega-mega kudos... I feel lucky to have been there. Would help about everyone i know”
